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BRAND NEW & IMPROVED SOCOLOR.BEAUTY ULTRA BLONDE SHADES!
The reformulation has lower ammonia yet, with the same powerful Matrix lift you and your clients love.
ACHIEVE YOUR BEST BLONDE
+ Formulated with bond to reduce damage
+ Gives strength and conditioning to hair
+ Low ammonia base
+ No unpleasant smells
+ No scalp or eye irritation
+ Up to 5 Levels of lift
+ Perfect for the time conscious client with no pre-lightening needed
Click here for more information
Click here for the New Ultra Blonde Look Book