* Inoa 2/10 Int Darkest Ash Brown

Discover L’Oreal Professionnel Inoa colour innovation! Their first permanent hair colour without ammonia is enriched with oils and delivers the colour to the heart of the hair. What’s left is a beautiful colour that’s bright and looks natural.

INOA leaves hair feeling conditioned with sublime colour radiance until your next colour appointment. Experience ultimate, luxury colour, with improved comfort during the development time and no odour. So you can sit back and enjoy the salon!

Greys? No problem! INOA gives you high coverage, up to 100%, whilst still keeping the colour looking bright and luminous!

• Covers up to 100% grey hair
• Long-lasting, natural-looking permanent colour
• Up to 3 levels for long-lasting, glossy colour
• 35 minute development time